A good webmaster knows that the best website design in the world are the one that achieves maximum performance under all circumstances. The existence of large, slow loading flash files on some website shows that some webmaster do not require the basic understanding if what constitutes an optimally designed website.
To help you remember the rules for effective website design, here are five basic rules.
1) Splash pages should not be included
The first pages of a website that consists of dazzling fancy displays are the splash pages. They normally have a very beautiful image with words like ‘welcome’ or ‘click here to enter’. They are merely fancy additions without any real functions at all. This page serves a good purpose to entertain but if website conversion is your goal, it can be a big barrier for you to achieve your goals.
2) Try using less banner advertisement if you can
When banners are displayed on a web page, they are usually right at the top but can frequently be seen located elsewhere, including the foot of the page also. Blatant ads such as banners tend to be regarded as being less credible and it is a total waste of website space Web surfers tend to ignore such banner ads so adding them would only mean a waste of virtual real estate space. Instead add useful contents and add your affiliate links skillfully into the body of the text so that it would seem like a natural part of your text and not an advertisement.
3) Simple navigation is important
The best navigation would one that a young child can understand. Leave out any form of complicated menu that is flash based or the use of multi-tiered menu: they only add to complicate the layout. There are so many websites competing for attention, if your menus make it difficult for them, they will leave. A site map will help them find what they want and should be factored in to the website design right from the start.
4) There needs to be a clear indicator where the user is on the website
Give them a clear view of where they are now and how to get to where they want to be. With this map, they can directly head to the information they are looking for. This can be achieved by making sure that each page has its own title and some form of trail that shows them which links they have been to and which is new for them. If you create any form of confusion, you will drive the visitors away.
5) Audios are counterproductive
Your favorite tune may be repulsive to some visitors, so use music sparingly. Whenever you decide to use sound, be sure not to let it loop continuously because this a huge cause of irritation to people browsing sites. If you insist on adding audio, make sure they have some control over it – volume or muting controls would work fine. When you use all this website design information, you will find that your visitors will return again and again to your site.
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